Safe Driving
Reviews repeatedly describe smooth, confident dune driving, with clean and comfortable vehicles and attention to family safety.
Benchmark Tourism L.LC
Naif
Benchmark Tourism is a tour operator in Naif arranging Dubai city tours, Abu Dhabi trips and desert experiences for solo travellers, couples, families and groups. Reviews are strongest on evening desert safaris, with dune bashing, quad biking, camp meals and guides who keep pickups and timings organised.
Reputation Score
4.9
★★★★★
549 ratings
Source: Google Maps
The Good Stuff
Reliable Pickup
Hotel pickup is often reported as prompt, with one private Land Cruiser arranged exactly around the guests’ preferred timing.
Well Organised
Activities and logistics are clearly explained, helping guests avoid uncertainty between pickup, desert activities and the camp.
Family Care
Reviews describe thoughtful support for families, including accommodating a young child and avoiding shows unsuitable for children.
Quad Biking
Quad biking is described as both enjoyable and safe, and guests have reported getting useful deals on add-on rides.
Camp Buffet
The camp buffet has been praised for variety, including food that suited vegetarians, while one review highlighted landscaped seating and clean restrooms.
Live Shows
The evening programme includes entertainment such as Tanura, fire and belly-dance shows, with the fire show especially memorable for one family.
Helpful Guides
Guests value guides who explain the plan, share Dubai and UAE context, send WhatsApp updates and stay available throughout the trip.
Tips for a Better Visit
Choose VIP. Ask about the VIP dinner if you want to avoid the general buffet’s long queues and wait.
Price Add-ons. Ask about quad-bike add-on rates before booking; one guest reported getting a good deal on the extra activity.
Allow Time. Leave room in your schedule rather than expecting a leisurely pace; one review said the tour felt rushed and mentioned packing up by 8.
Mention Children. Tell the operator about young children in advance so unsuitable shows can be avoided, as one family’s itinerary was adjusted.
Camel Access. If a shorter guest may struggle to mount a camel, ask whether assistance or a small step is available at the venue.
Plan the visit
Practical details
Burj Nahar Views Building - 166 Omar Bin Al Khattab St
Naif - Deira, Dubai
| Mon | 12:00 AM – 12:00 PM |
| Tue | 12:00 AM – 12:00 PM |
| Wed | 12:00 AM – 12:00 PM |
| Thu | 12:00 AM – 12:00 PM |
| Fri | 12:00 AM – 12:00 PM |
| Sat | 12:00 AM – 12:00 PM |
| Sun | 12:00 AM – 12:00 PM |
Popular Mentions
Desert safari
The core customer experience is the desert safari, typically combining dune driving, camp time and evening entertainment.
Dune bashing
Dune bashing is a central part of the safari, with reviews describing it as exciting while also noting skilled, safe driving.
Quad bikes
Quad biking is a popular add-on, described as fun and safe, with some guests mentioning good rates.
VIP dinner
VIP dinner is mentioned as a way to avoid the longer buffet queue in the general camp area.
Camel ride
Camel riding is included in some safari experiences and was described by one guest as unforgettable.
Common Concerns
Buffet Queues
The general buffet area can involve a long wait, so the standard dining setup may feel less convenient at busy times.
Limited Time
One guest felt the itinerary was rushed and wanted more time overall, with packing up by 8 mentioned as a constraint.
Late Snacks
A group suggested serving snacks earlier because they were hungry after dune bashing.
DXB
LOCAL
LOCAL
The Bottom Line
Benchmark Tourism is a tour operator in Naif, and the reviews point most strongly to its Dubai desert safari packages. You can book dune bashing, quad biking, camel rides, sandboarding and an evening camp programme with buffet dining and live entertainment. City and Abu Dhabi tours are also listed, though the detailed feedback is mainly about desert trips.
The strongest practical feature is the organisation around the experience. Guests mention prompt hotel pickups, comfortable Land Cruisers, clear explanations and drivers who kept activities moving. Families were well looked after, including one with a two-year-old and another with young children who avoided unsuitable shows.
Several reviews also describe calm, safe driving through the dunes. At camp, the buffet has been praised for variety and vegetarian-friendly choices, while Tanura and fire shows are recurring highlights. Quad bikes are repeatedly described as fun, and one guest received a good deal on the add-on.
There are a few things to plan around. The general buffet can mean long queues, and one group wanted snacks earlier after dune bashing. Another guest felt the schedule was rushed and wished for more time, so ask about the exact timings.
VIP dining may be worthwhile if avoiding crowds matters to you.