Wide selection
The shop carries major international brands alongside rare and unique Middle-Eastern scents, with reviews also mentioning 1,800 perfumes in store.
French Fragrance LLC
Deira
French Fragrance LLC is a beauty product supplier in Deira where shoppers can browse branded, designer and niche perfumes, including fragrance minis. Reviews also mention online ordering, careful shipment packaging and hotel delivery for an additional payment.
Reputation Score
4.9
★★★★★
3,457 ratings
Source: Google Maps
The Good Stuff
Helpful guidance
Several reviews describe staff as knowledgeable and attentive when answering questions or matching recommendations to a customer's preferences.
Promotions
Customers mention frequent discounts, seasonal offers and buy-two-get-one-free deals that can improve value on selected purchases.
Minis available
The collection includes fragrance minis, which one reviewer highlighted as a particularly useful part of the range.
Hotel delivery
A review says delivery to a hotel can be arranged, with an additional payment mentioned.
Tips for a Better Visit
Check authenticity. For expensive bottles, verify authenticity before committing; one customer checked every purchase and specifically verified Xerjoff Erba Pura.
Confirm bottle type. If you order online, confirm that you are receiving a retail bottle rather than a tester before accepting the delivery.
Keep records. For returns, save your order details and contact attempts; the website's stated return window was 10 days in one customer's account.
Check address. Reconfirm the delivery address before dispatch, since one order went to a previous home address instead of the work address supplied.
Ask about offers. Before paying, ask which current promotions apply, as reviews mention discounts and buy-two-get-one-free deals.
Request hotel delivery. If you are staying nearby, ask whether hotel delivery can be arranged and clarify the additional payment first.
Plan the visit
Practical details
78HJ+G94 - 27 Al Soor St
Al Daghaya - Deira, Dubai
| Mon | 9:30 AM – 10:00 PM |
| Tue | 9:30 AM – 10:00 PM |
| Wed | 9:30 AM – 10:00 PM |
| Thu | 9:30 AM – 10:00 PM |
| Fri | 9:30 AM – 12:00 PM, 3:30 PM – 10:00 PM |
| Sat | 9:30 AM – 10:00 PM |
| Sun | 10:00 AM – 10:00 PM |
Popular Mentions
Roja sweetie Aoud
A customer ordered Roja sweetie Aoud online but reported receiving a tester instead of the expected bottle.
Xerjoff erba pura
One regular customer said they checked a newly received Xerjoff Erba Pura and found it authentic.
Aqua di Parma perfume
A customer was initially concerned about the below-market price of an Aqua di Parma perfume but said it arrived genuine and well packaged.
Common Concerns
After-sales gaps
Two customers reported unanswered WhatsApp messages and calls when trying to arrange a return or refund.
Delivery error
One online order was delivered to the customer's home instead of the clearly provided work address.
Product mismatch
A customer said the body lotion and shower gel in an order did not match the perfume brand purchased.
Authenticity concern
One reviewer said a Dior purchase was judged non-genuine by a Dior boutique, while another customer was unsure about a bottle's authenticity.
Uneven service
A reviewer found one salesperson dismissive and said the shop had limited testers, while another found prices high against competitors.
DXB
LOCAL
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The Bottom Line
French Fragrance LLC is a Deira perfume shop and beauty product supplier with a notably broad fragrance range. Reviews describe major international brands, niche and Middle-Eastern scents, designer perfumes and minis, so it suits both everyday browsing and shoppers hunting for less familiar bottles. Several customers said staff took time to understand their scent preferences and explain recommendations rather than rushing them.
Value is another recurring theme, with reviewers mentioning competitive prices, large discounts, seasonal promotions and buy-two-get-one-free offers. Online orders are also part of the picture: customers report genuine, long-lasting perfumes arriving well packed, with one review praising fragile and temperature-controlled delivery labels. Hotel delivery can be arranged for an additional payment.
There are important cautions for online buyers. One customer received a tester instead of the ordered bottle, while another said accompanying body lotion and shower gel were from the wrong brand. Two detailed complaints describe unanswered WhatsApp messages and calls during a return request, and one order went to the wrong address.
A separate review said a Dior purchase was found non-genuine by a Dior boutique, although other customers described checking their purchases and finding them authentic. Confirm the bottle type, delivery address and return process before paying, especially for higher-priced fragrances.