Wagyu Grilling
Tabletop wagyu grilling is a memorable part of the meal, with one review praising its marbling and melt-in-the-mouth texture.
Trade Centre
Fujiya Downtown is an izakaya-style Japanese restaurant in Trade Centre, known for tabletop yakiniku and hotpot dining. Reviews also highlight fresh sushi, sashimi and ramen, making it a flexible choice for casual meals, lively group dinners or family celebrations.
Source: Google Maps
Tabletop wagyu grilling is a memorable part of the meal, with one review praising its marbling and melt-in-the-mouth texture.
The tabletop yakiniku setup makes the meal hands-on and social rather than simply plated and served.
The Australian wagyu hotpot received strong praise for its thin-sliced beef, flavorful broths and unlimited sides.
Several reviews specifically describe the sushi and sashimi as fresh, with careful presentation and full flavors.
A group of nine enjoyed both hotpot and grilled meats, with orders handled smoothly for a small celebration.
The veranda and outdoor seating are repeatedly described as relaxing, with one review mentioning a Burj Khalifa view over the pool pond.
These items at Fujiya Downtown - Authentic Japanese Restaurant Dubai got the most positive mentions in user reviews. Check them out!
“The all-you-can-eat Japanese BBQ was outstanding from start to finish. The quality of the meat was exceptional, with a great selection of beef, chicken, Sushi and other BBQ favorites that were fresh, tender, and full of flavor.”
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“The all-you-can-eat Japanese BBQ was outstanding from start to finish. The quality of the meat was exceptional, with a great selection of beef, chicken, Sushi and other BBQ favorites that were fresh, tender, and full of flavor.”June 2026
“I’m usually not a sushi fan because I’m a bit hesitant to try raw dishes, but I was pleasantly surprised by how delicious everything was.”June 2026
“I took the unlimited bbq menu, but I had to wait 25+ minutes for the waiter to get a lighter to start grilling. Not the end of the world but staff can sometimes be overwhelmed and more focus on the centrals tables. The food is overall good.”
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“I took the unlimited bbq menu, but I had to wait 25+ minutes for the waiter to get a lighter to start grilling. Not the end of the world but staff can sometimes be overwhelmed and more focus on the centrals tables. The food is overall good.”April 2026
“Definitely one of the best barbecue experiences.”March 2026
“The ramen was also very nice everyone recommended it and loved it as it was”
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“The ramen was also very nice everyone recommended it and loved it as it was”October 2025
“Food was amazing! We went here to feed our ramen cravings and it didnt fail us.”July 2025
“We were a group of 9 and ordered both the hotpot and grilled meats, and everything was fresh, flavorful, and served perfectly.”
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“We were a group of 9 and ordered both the hotpot and grilled meats, and everything was fresh, flavorful, and served perfectly.”February 2026
“You can have BBQ or Hotpot or both as well.”January 2026
“I had an excellent dining experience at Fujiya Downtown - Authentic Japanese Restaurant Dubai. The food was incredibly fresh, authentic, and beautifully presented. The sushi and sashimi were outstanding, and every dish was packed with flavor. The atmosphere perfectly captures the feel of a traditional Japanese izakaya, making it a great place to relax and enjoy a meal with friends or family. The staff were attentive, friendly, and knowledgeable, providing excellent service throughout the evening. If you're looking for high-quality Japanese cuisine in Downtown Dubai, Fujiya is definitely worth a visit. Highly recommended!”
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“I had an excellent dining experience at Fujiya Downtown - Authentic Japanese Restaurant Dubai. The food was incredibly fresh, authentic, and beautifully presented. The sushi and sashimi were outstanding, and every dish was packed with flavor. The atmosphere perfectly captures the feel of a traditional Japanese izakaya, making it a great place to relax and enjoy a meal with friends or family. The staff were attentive, friendly, and knowledgeable, providing excellent service throughout the evening. If you're looking for high-quality Japanese cuisine in Downtown Dubai, Fujiya is definitely worth a visit. Highly recommended!”June 2026
“Had an incredible dining experience at Fujiya Japanese restaurant in downtown.The sashimi and sushi were exceptionally fresh. The highlight of our night was grilling the wagyu beef right at our table—the meat was perfectly marbled and melted in our mouth. A special thank you to our waitress,Florence, who was incredibly attentive, polite, and made sure our dining experience was absolutely perfect. Highly recommended!"”August 2026
“Overall, Fujiya Downtown delivers fantastic food, great value, and friendly service. Definitely worth visiting, especially for wagyu lovers!”
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“Overall, Fujiya Downtown delivers fantastic food, great value, and friendly service. Definitely worth visiting, especially for wagyu lovers!”November 2025
“We always come here for worth it wagyu. They have unlimited sides and beef which is good for its price.”January 2026
“We chose the A4 all you can eat menu. Some comments said it was like market meat but it was nothing like that. It was high quality and fresh.”
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“We chose the A4 all you can eat menu. Some comments said it was like market meat but it was nothing like that. It was high quality and fresh.”November 2025
“Quality of beef especially the A5 Kuroge was so good. All staff are friendly and atmosphere was nice.”
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“Quality of beef especially the A5 Kuroge was so good. All staff are friendly and atmosphere was nice.”January 2026
“Man lemme tell you the unlimited wagyu for 199 dirhams is so good for the value right now. And ESPECIALLU UNLIMITED SIDES. its good for value WHEN A5 Wagyu is 199 aed p person but if as menu showed 599 as normal price def not worth it.”
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“Man lemme tell you the unlimited wagyu for 199 dirhams is so good for the value right now. And ESPECIALLU UNLIMITED SIDES. its good for value WHEN A5 Wagyu is 199 aed p person but if as menu showed 599 as normal price def not worth it.”April 2026
“For me, it was the chicken karagi, it's one of the best.”
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“For me, it was the chicken karagi, it's one of the best.”March 2025
“We both love the ice cream, the chocolate flavour.”
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“We both love the ice cream, the chocolate flavour.”March 2025
“The Fujiya rolls were good, the shrimp pops were decent as well.”
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“The Fujiya rolls were good, the shrimp pops were decent as well.”May 2026
“We both love the ice cream, the chocolate flavour.”
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“We both love the ice cream, the chocolate flavour.”March 2025
“Octopus balls are a must try top 10 foods I ever tasted”
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“Octopus balls are a must try top 10 foods I ever tasted”April 2026
“On a positive note, the food was delicious, and we highly recommend the Osaka okonomiyaki for its rich flavor.”
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“On a positive note, the food was delicious, and we highly recommend the Osaka okonomiyaki for its rich flavor.”May 2024
“My wife 😍 always loves the sushi 🍣 she enjoyed the most, is the salad super B.”
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“My wife 😍 always loves the sushi 🍣 she enjoyed the most, is the salad super B.”March 2025
“Anyway, the food is good and fresh. It's just that the salmon sashimi we notice that on our 2nd to 4th order, it was getting thinly sliced. We only go there because of the unlimited salmon sashimi and expected consistency.”
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“Anyway, the food is good and fresh. It's just that the salmon sashimi we notice that on our 2nd to 4th order, it was getting thinly sliced. We only go there because of the unlimited salmon sashimi and expected consistency.”August 2025
“The Fujiya rolls were good, the shrimp pops were decent as well.”
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“The Fujiya rolls were good, the shrimp pops were decent as well.”May 2026
“Man lemme tell you the unlimited wagyu for 199 dirhams is so good for the value right now. And ESPECIALLU UNLIMITED SIDES. its good for value WHEN A5 Wagyu is 199 aed p person but if as menu showed 599 as normal price def not worth it.”
Positive 1Negative 0
Review excerpts
“Man lemme tell you the unlimited wagyu for 199 dirhams is so good for the value right now. And ESPECIALLU UNLIMITED SIDES. its good for value WHEN A5 Wagyu is 199 aed p person but if as menu showed 599 as normal price def not worth it.”April 2026
“Had an incredible dining experience at Fujiya Japanese restaurant in downtown.The sashimi and sushi were exceptionally fresh. The highlight of our night was grilling the wagyu beef right at our table—the meat was perfectly marbled and melted in our mouth. A special thank you to our waitress,Florence, who was incredibly attentive, polite, and made sure our dining experience was absolutely perfect. Highly recommended!"”
Positive 1Negative 0
Review excerpts
“Had an incredible dining experience at Fujiya Japanese restaurant in downtown.The sashimi and sushi were exceptionally fresh. The highlight of our night was grilling the wagyu beef right at our table—the meat was perfectly marbled and melted in our mouth. A special thank you to our waitress,Florence, who was incredibly attentive, polite, and made sure our dining experience was absolutely perfect. Highly recommended!"”August 2026
“The beer was refreshing, and the matcha was exceptional.”
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“The beer was refreshing, and the matcha was exceptional.”June 2026
“I recommend the mango juice if you're not into other drinks. it's refreshing and enjoyable.”
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“I recommend the mango juice if you're not into other drinks. it's refreshing and enjoyable.”March 2025
“The beer was refreshing, and the matcha was exceptional. As a matcha lover, I can say the quality was outstanding and the flavor was unique and memorable.”
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“The beer was refreshing, and the matcha was exceptional. As a matcha lover, I can say the quality was outstanding and the flavor was unique and memorable.”June 2026
“The beef nigiri was particularly bland, undercooked and chewy.”
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“The beef nigiri was particularly bland, undercooked and chewy.”May 2026
“The food is fine and fresh, though the Beef Rice Bowl is slightly dry. But overall, this restaurant should be on the list of Authentic Japanese food in Dubai.”
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“The food is fine and fresh, though the Beef Rice Bowl is slightly dry. But overall, this restaurant should be on the list of Authentic Japanese food in Dubai.”June 2025
“Fujia not only serves very very low quality meet under tag of Japanese wagyu (which is definitely a scam), but with a very high price (500dhs per person).”
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“Fujia not only serves very very low quality meet under tag of Japanese wagyu (which is definitely a scam), but with a very high price (500dhs per person).”February 2026
“However, the karaage we tried was disappointing, as the chicken didn't seem fresh and tasted awful.”
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“However, the karaage we tried was disappointing, as the chicken didn't seem fresh and tasted awful.”May 2024
“The shrimp tempura was another big disappointment.”
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“The shrimp tempura was another big disappointment.”May 2026
“The taste of different dishes has changed, sushi rolls aren’t as fresh as before, especially their signature Fujiya roll which I used to love..”
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“The taste of different dishes has changed, sushi rolls aren’t as fresh as before, especially their signature Fujiya roll which I used to love..”June 2026
Book Ahead. Book online in advance and compare the displayed offer with the restaurant menu, since one reviewer reported different buffet prices.
Confirm Offers. Ask what the current promotion includes and confirm the discounted price before ordering; a reviewer had to request it more than once.
Find Entrance. Allow extra time to locate the entrance. One reviewer found it through the Barbero barber shop on the Financial Street side.
Choose Lunch. For faster service, consider lunch between 12 and 5 pm, when one reviewer found fewer guests and quicker orders.
Ask Questions. If choosing BBQ or hotpot, ask staff to explain the ordering process, available items and quantities before placing the order.
Plan the visit
| Mon | 11:00 AM – 2:30 AM |
| Tue | 11:00 AM – 2:30 AM |
| Wed | 11:00 AM – 2:30 AM |
| Thu | 11:00 AM – 2:30 AM |
| Fri | 11:00 AM – 2:30 AM |
| Sat | 11:00 AM – 2:30 AM |
| Sun | 11:00 AM – 2:30 AM |
Some visits have involved very slow refills, missed requests and long gaps between orders.
A reviewer found different buffet prices online and on the physical menu, with walk-in pricing potentially higher.
The indoor dining room can become packed and noisy, which suits lively groups better than quiet conversation.
One reviewer found the beef quality inconsistent, ranging from well-marbled cuts to portions that were mostly fat.
A recent critical review said sushi rolls, including the signature Fujiya roll, seemed less fresh than before.
These are customer-reported mentions, not a current price list. Prices may have changed.
unlimited wagyu
“Man lemme tell you the unlimited wagyu for 199 dirhams is so good for the value right now”Google review · April 2026
The Bottom Line
Fujiya Downtown is a Japanese izakaya-style restaurant in Trade Centre, inside the Swissotel Al Murooj and opposite Dubai Mall. The main draw is interactive dining: you can grill wagyu at the table, choose an Australian wagyu hotpot with unlimited sides, or go for an all-you-can-eat Japanese BBQ. Sushi, sashimi and ramen also feature strongly in the reviews.
The atmosphere leans lively and communal. The indoor room can get loud, while the veranda and outdoor seating are described as more relaxing; one diner mentioned views of the Burj Khalifa and the pool pond. Groups and family celebrations appear to work well, including a birthday gathering of nine that ordered both hotpot and grilled meats.
Service is the main variable. Many diners describe quick, attentive staff, but others report forgotten refills, long waits and unclear explanations of the BBQ or hotpot process. Visit at lunch between 12 and 5 pm if you want a quieter window, and ask how ordering works before settling in.
The restaurant can also be difficult to find, so allow time for the entrance. Check the current offer and price carefully: one review reported a 199-dirham unlimited wagyu deal, while another found a brunch bill of around 400 dirhams per person including drinks.