Tuna favourite
The tuna sandwich is repeatedly singled out, including spicy tuna and tuna-avocado versions.
JOE & THE JUICE
Al Sufouh
Joe & The Juice in Al Sufouh is a casual juice shop for fresh sandwiches, juices, shakes and coffee. Reviews particularly point to the tuna sandwich, Spanish latte and a spacious, sometimes peaceful setting where people study or work.
Reputation Score
4.4
★★★★☆
154 ratings
Source: Google Maps
The Good Stuff
Good shakes
Shakes are a strong part of the menu, with several reviews calling them excellent or delicious.
Study spot
The branch can work well for studying or office work, especially when it is quiet.
Outdoor seating
The outdoor area and evening view are highlights, particularly before sunset and in the early morning.
Easy parking
One reviewer found ample parking available both during the day and at night.
Friendly service
Multiple reviews describe the team as welcoming, friendly and helpful.
Tips for a Better Visit
Try tuna. Start with the tuna sandwich; spicy tuna and tuna-avocado versions received especially positive mentions.
Choose timing. For quieter work time, consider weekends, when one reviewer found the branch delightfully empty.
Expect noise. If conversation matters, check the music level first; reviewers say it can be hard to hear people.
Check seating. During lunch, seating may be scarce because students use the tables for laptop work.
Use outdoors. For a different setting, look for the outdoor area in the morning or before the evening sunset.
Plan the visit
Practical details
Dubai Innovation Hub - Building 2
Al Sufouh - Al Sufouh 2, Dubai
| Mon | 7:00 AM – 10:00 PM |
| Tue | 7:00 AM – 10:00 PM |
| Wed | 7:00 AM – 10:00 PM |
| Thu | 7:00 AM – 10:00 PM |
| Fri | 7:00 AM – 10:00 PM |
| Sat | 7:00 AM – 10:00 PM |
| Sun | 7:00 AM – 10:00 PM |
Popular Mentions
Spanish latte
The Spanish latte is recommended both hot and iced.
Joe’s club sandwich
Joe’s club sandwich is a named favourite from one customer.
Matcha and chicken bowl
A reviewer specifically enjoyed both the matcha and chicken bowl.
Peanutnutter
The Peanutnutter smoothie was praised, with one reviewer enjoying it with coffee added.
Common Concerns
Loud music
Music can be loud enough to interrupt conversations and make it difficult to hear your order being called.
Long waits
Service can slow down noticeably; one customer waited nearly 30 minutes before the order was addressed.
Weak latte
One review found the latte lacked coffee flavour and was effectively just milk.
Salad issue
A customer found the tuna salad had very little tuna and too much dressing and greens.
Limited value
Some customers consider the food expensive for the portion or overall value received.
DXB
LOCAL
LOCAL
The Bottom Line
Joe & The Juice in Al Sufouh is a casual stop for sandwiches, juices, shakes and coffee, with the tuna sandwich doing the most reliable work in the reviews. Spicy tuna, tuna-avocado and Joe’s club sandwich all get direct praise, while the shakes are also described as excellent. The Spanish latte is another named order that customers enjoy hot or iced.
The branch has a useful split personality. It can be a peaceful place for study or office work, with a spacious booth table and an outdoor area that reviewers like before sunset and in the early morning. Weekend visits may be calmer, and one review notes ample parking day and night.
During lunch, though, students working on laptops can take up the seating. Noise is the main caution: music has sometimes been loud enough to disrupt conversations or obscure the order call. Service is not always consistent either, with reports of long waits and forgotten orders.
Coffee feedback is mixed, including one latte described as tasting like milk, while another reviewer found oat-milk coffee excessively hot. Salads may disappoint if you prefer more tuna and less dressing, and some customers find the pricing high for what they receive.