Hands-on play
The Build a Minifigure section and LEGO play area give children and adults something to do beyond browsing shelves.
LEGO Certified Store - MOE
Al Barsha
In Al Barsha, this LEGO retailer at Mall of the Emirates combines a broad range of building sets with hands-on features. You can browse the Pick & Build Wall for individual bricks or create a character at the Build a Minifigure section.
Reputation Score
4.5
★★★★★
160 ratings
Source: Google Maps
The Good Stuff
Brick selection
Reviews describe a wide range of themes and a Pick & Build Wall for choosing specific bricks.
Helpful guidance
Staff have helped shoppers narrow down choices, including one customer who received patient guidance before buying seven sets.
Creative displays
Bright displays, life-sized sculptures and an AR screen make the store engaging to explore, even before you choose a set.
Missing parts
A customer received a missing LEGO piece for free, and another was shown how to order missing parts.
Easy location
The store is on the ground floor of Mall of the Emirates, not far from the food court.
Tips for a Better Visit
Check prices. Compare the shelf label with the scanned price before paying; one LEGO Classic box showed 129 AED on the shelf but scanned at 229 AED.
Pick bricks. If you need individual pieces rather than a boxed set, ask for the Pick & Build Wall.
Ask about parts. For a missing piece, ask how to order replacement LEGO parts; shoppers have also reported receiving a missing piece for free.
Watch sales. If price matters, check for seasonal promotions: reviews mention discounts during Ramadan and an occasional sale reaching 50%.
Keep receipts. Keep the receipt for gifts and exchanges; one customer could not exchange a 3000 AED item bought by a tourist without one.
Plan the visit
Practical details
Mall of The Emirates - E11 Sheikh Zayed Rd Dubai Ground Level East Food court / Entrance “D” Ground Level Dubai
Al Barsha First - Al Barsha, Dubai
| Mon | 10:00 AM – 11:00 PM |
| Tue | 10:00 AM – 11:00 PM |
| Wed | 10:00 AM – 11:00 PM |
| Thu | 10:00 AM – 11:00 PM |
| Fri | 10:00 AM – 12:00 AM |
| Sat | 10:00 AM – 12:00 AM |
| Sun | 10:00 AM – 12:00 AM |
Popular Mentions
LEGO Classic box, item 10698
A customer specifically considered this Classic brick box while comparing shelf pricing.
Millennium Falcon
The Millennium Falcon set, item 75192, is highlighted as a very large set for adult builders.
Common Concerns
High prices
Several reviews call LEGO expensive, with one older comparison putting prices around 1.5 times those in America or Europe.
Price mismatch
One shopper saw a LEGO Classic box marked 129 AED but was charged 229 AED at scanning and left without buying it.
Weak resolution
A customer who reported a problem with a set felt staff were indifferent and made no real effort to resolve it.
Online support
A review about an online order says call-centre answers differed from one call to the next.
Exchange policy
A customer reported that a 3000 AED gift bought at the Dubai Mall store could not be exchanged without a receipt.
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The Bottom Line
The LEGO Certified Store at Mall of the Emirates is geared to both children and adult builders. You can browse boxed sets, use the Pick & Build Wall to choose individual bricks, build a custom character at Build a Minifigure, and let children use the LEGO play area. Displays, life-sized sculptures and an AR screen add interest to the visit rather than leaving it as a simple retail stop.
The selection is a strong point. Reviews mention themes including Star Wars, Harry Potter, Technic, Minecraft and landmark sets such as the Burj Khalifa. Several shoppers describe this branch as having more choice than the Dubai Mall store, although one older review disagreed about its size.
Staff are often praised for patiently helping with gift choices and even explaining how to order missing parts. Budget carefully. Customers repeatedly describe LEGO as expensive, and one shopper found a LEGO Classic box labelled 129 AED but scanning at 229 AED.
Check the shelf price before paying. Discounts are not regular, though reviews mention seasonal reductions and occasional sales of up to 50%. For gifts or exchanges, keep your receipt and purchase details.
The store is on the ground floor near the food court, making it straightforward to find inside the mall.