India transfers
Customers repeatedly describe sending money to India as easy, including a first-time transfer to a parent.
NOW Money
Al Karama
NOW Money is a financial institution in Al Karama providing salary accounts, a digital banking app and a VISA card. Reviews point to its strongest everyday use: sending money to India, with some customers also using it for recharges and family phone top-ups.
Reputation Score
3.9
★★★★☆
115 ratings
Source: Google Maps
The Good Stuff
Family remittances
The app has been used for e-wallet transfers and topping up family members’ phone balances, not only bank transfers.
Simple process
Several customers call the transfer process easy, including one who used the app to send money to their home country for the first time.
Improved service
One customer said the service improved significantly during the previous year.
Resolved issue
A customer reported that a support representative followed up closely and ultimately resolved an app-related problem.
Tips for a Better Visit
Protect access. Before changing phones, confirm how your registered number and account recovery will work; one customer was locked out after switching devices.
Allow time. Do not rely on an urgent transfer arriving immediately: one review says it was still in progress after two days.
Check numbers. Keep your registered mobile number available when contacting support, as a customer was told to call again from their own number.
Confirm activation. If you need the card for online payments, check activation and payment details early; one customer waited almost a week for activation.
Track repayments. For loans, keep proof of payment and check the credit record afterwards; one reviewer said a settled loan still showed as unpaid with AECB.
Plan the visit
Practical details
Ali Salem Building - Office number 2, Mezzanine floor - 2nd St
Al Karama, Dubai
| Mon | 9:00 AM – 6:00 PM |
| Tue | 9:00 AM – 6:00 PM |
| Wed | 9:00 AM – 6:00 PM |
| Thu | 9:00 AM – 6:00 PM |
| Fri | 9:00 AM – 1:00 PM |
| Sat | Closed |
| Sun | Closed |
Popular Mentions
Recharge
One customer specifically mentions using NOW Money for mobile recharge alongside transfers to India.
Salary account
Reviews identify NOW Money as a provider used for salary accounts.
Common Concerns
Support delays
Customers report busy phone lines, unanswered emails and poor responses when they need help with salary-related access.
Login problems
Changing phones or expired passwords has left some customers unable to access the app, even after following reset steps.
Transfer delays
One customer said a transfer remained in progress after two days despite repeated calls and a request to speed it up.
Card issues
Reviews mention card activation taking almost a week and Visa payment details not arriving for online transactions.
Unexpected deduction
A customer said money was deducted without a proper explanation and found customer support unhelpful.
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The Bottom Line
NOW Money is a salary-focused financial institution in Al Karama, with accounts supported by a digital banking app and VISA card. The clearest reason to consider it is remittance: customers repeatedly say sending money to India is easy, including a first-time transfer to a parent. Other reviews mention recharges, e-wallet transfers and topping up a family member’s phone balance.
The app appears useful when routine transfers work smoothly. Several customers describe the process as easy, and one says the service improved considerably over the previous year. The business also says there is no minimum account balance requirement, which may suit workers using a salary account.
A customer with an app issue eventually reported a successful resolution after persistent follow-up. Support and account access are the main cautions. Reviews describe busy phone lines, unanswered emails and difficulty logging in after changing a phone or when a password expires.
Card activation reportedly took almost a week for one customer, while another said a transfer remained in progress after two days. There are also complaints about unexplained deductions and a loan payment allegedly still appearing unpaid with AECB. Keep your registered number active, allow time for transfers, and retain payment records.