Cigar range
The humidor covers strong New World choices as well as classic Cuban cigars.
Pair. Cigar Lounge and Boutique
Trade Centre
Pair is a cigar lounge and boutique in Trade Centre where you can smoke in a refined, intimate setting, learn what suits your palate, or choose cigars to take home. Reviews especially highlight the carefully maintained humidor, cocktail pairings and live jazz evenings.
Reputation Score
4.9
★★★★★
301 ratings
Source: Google Maps
The Good Stuff
Expert guidance
Staff help newcomers choose a cigar and match it with a drink without being pushy.
Cocktail pairing
The bar is a real part of the experience, with cocktails designed to complement different cigars.
First-timer friendly
Even guests new to cigars say the staff make choosing and trying one feel uncomplicated.
Jazz evenings
Live jazz adds a distinct evening option, with reviewers enjoying the weekend performances.
Non-alcoholic drinks
Mocktails and other non-alcoholic drinks receive specific praise rather than being treated as an afterthought.
Comfortable setting
The lounge combines warm lighting, comfortable seating and a calm atmosphere suitable for lingering.
Ventilation
One reviewer found the ventilation good enough for non-smokers to enjoy the atmosphere too.
Tips for a Better Visit
Ask pairings. Ask the team to match the cigar and drink to your palate; one guest found this especially useful.
Newcomers welcome. If it is your first cigar, say so: a reviewer was helped without the choice becoming complicated.
Try jazz. Choose a Saturday evening if live jazz is part of your plan, as one reviewer singled out those nights.
Check mocktails. If you want alcohol-free drinks, confirm the order clearly when ordering; one guest reported a serious mix-up.
Use valet. Valet parking is mentioned as a useful convenience, worth checking if you are driving to the lounge.
Plan the visit
Practical details
Dubai, Trade Centre, Jumeirah Emirates Towers Hotel, G floor
Trade Center Second, Dubai
| Mon | 11:00 AM – 1:00 AM |
| Tue | 11:00 AM – 1:00 AM |
| Wed | 11:00 AM – 1:00 AM |
| Thu | 11:00 AM – 1:00 AM |
| Fri | 11:00 AM – 1:00 AM |
| Sat | 11:00 AM – 1:00 AM |
| Sun | 11:00 AM – 1:00 AM |
Popular Mentions
Royal Pu-erh
This tea was singled out as an unusually good cigar pairing.
Old Fashioned cocktail
The classic cocktail was praised for tasting authentic.
Carrillo Pledge
One guest chose this cigar and liked it enough to buy a box.
Saturday jazz nights
These evenings are highlighted for their relaxed music-led atmosphere.
Common Concerns
Entry concern
One visitor reported being refused over dress code while seeing similarly dressed guests admitted, raising a concern about consistency.
Service wait
A returning guest said their group waited more than 20 minutes near the bar before being attended to.
Cigar handling
One guest said the cigar was lit poorly, affecting its taste and leaving it unusable.
Stock accuracy
A cigar order was cancelled after the items shown as available online turned out to be unavailable.
Minimum spend
A review mentions a minimum spend for guests bringing their own cigar, alongside concern that prices are high.
DXB
LOCAL
LOCAL
The Bottom Line
Pair is a cigar lounge and boutique in Trade Centre for smoking, browsing the humidor and settling in with a drink. The strongest reason to consider it is the guidance: reviewers say staff help both newcomers and experienced smokers choose a cigar, then suggest a pairing rather than simply handing over a menu. The cigar range is a major draw, with praise for New World options, Cuban classics and carefully preserved stock.
Drinks are not an afterthought. Reviews mention the Perfect Cocktail with a Partagas Maduro No. 2, an authentic Old Fashioned, strong mocktails and even Royal Pu-erh tea paired with a cigar.
Weekend jazz, particularly Saturday evenings, gives the lounge a more event-led reason to visit. The setting is polished but comfortable, with armchairs, warm lighting and ventilation that one non-smoker found effective. Valet parking is another practical plus, and a nearby restaurant can supply food.
It is not a budget stop: one review cites a 300 AED minimum spend when bringing your own cigar, while another calls prices high. Also check stock before ordering online, confirm non-alcoholic drinks carefully, and allow extra time if arriving during a busy period; one group waited over 20 minutes. A separate visitor raised a serious concern about inconsistent dress-code enforcement, so entry expectations may be worth confirming before you go.