Custom Blending
Perfumes can be mixed on the spot, with customers choosing what they want and watching the blend come together.
parfum.ae bluewaters
Dubai Marina
Parfum.AE is a Dubai Marina perfume store focused on affordable fragrance alternatives and made-to-order scents. You can browse a broad selection, then have a custom blend mixed in front of you, making the visit as much about the crafting experience as buying a bottle.
Reputation Score
4.8
★★★★★
249 ratings
Source: Google Maps
The Good Stuff
Long Wear
Several customers say the fragrances last surprisingly well, with one describing them as more potent and longer-lasting than the original.
Wide Selection
The store has a broad range of fragrances, and one customer found their signature scent after browsing the selection.
Original Similarity
Reviews describe the fragrances as very close to original scents, including affordable versions of familiar perfumes.
Gift Options
Gift orders can include different box ideas and premium-looking packaging; customers have also bought birthday and Hajj gifts here.
Helpful Advice
Customers who arrived unsure what to choose say the staff helped them narrow down a suitable scent quickly and patiently.
Event Blends
The store can create custom perfumes for occasions such as weddings, which adds an option beyond individual bottles.
Pleasant Setting
Reviews describe the store as elegant, welcoming and aesthetically pleasing, with the perfume-making process adding to the experience.
Tips for a Better Visit
Request Mixing. Ask about an on-the-spot blend if you want something personalised; customers can choose what they want and watch it being made.
Allow Time. Set aside time to explore rather than rushing in: one customer spent hours enjoying the store experience.
Consider Gifts. For a meaningful present, ask about gift boxes and packaging; one order was arranged as a Hajj gift.
Check Longevity. Test or ask about wear time before choosing, since reviews praise lasting power but individual preferences can differ.
Plan the visit
Practical details
Marsa Dubai - Dubai Marina - Dubai
Marsa Dubai - Dubai Marina, Dubai
| Mon | 10:00 AM – 11:00 PM |
| Tue | 10:00 AM – 11:00 PM |
| Wed | 10:00 AM – 11:00 PM |
| Thu | 10:00 AM – 11:00 PM |
| Fri | 10:00 AM – 12:00 AM |
| Sat | 10:00 AM – 12:00 AM |
| Sun | 10:00 AM – 12:00 AM |
Popular Mentions
Sheikh 77
Sheikh 77 is mentioned as a signature blend that customers regularly refill.
Dark Moon
Dark Moon is one of the signature blends customers return to buy again.
Tuxedo
Tuxedo was singled out by one customer as a favourite fragrance from the shop.
Oud for Greatness
Oud for Greatness is one of the mainstream fragrance styles customers say can be custom made.
Common Concerns
Uneven Service
Most service feedback is positive, but some visitors encountered staff who were rude, inattentive or unhelpful.
Mixing Refusal
One visit ended without a purchase after a staff member refused to discuss mixing perfumes or offer an alternative.
Poor Greeting
A customer reported entering to find a male employee on his phone who did not acknowledge or assist them.
DXB
LOCAL
LOCAL
The Bottom Line
AE in Dubai Marina is more than a fragrance counter. You can browse a wide range of perfumes, look for an affordable scent close to an original, or have a custom blend mixed in front of you. The perfume-crafting process is a major part of the appeal: customers describe choosing what they want and watching the ingredients come together on the spot.
Longevity is another strong point in the reviews. Several customers say the scents last well, with one saying a fragrance smelled more potent and lasted longer than the original. The selection includes named favourites such as Sheikh 77, Dark Moon, Tuxedo and Oud for Greatness, while regular refills were mentioned for Sheikh 77 and Dark Moon.
It also works for gifts. A customer praised the gift-box choices for a Hajj present, and another review mentions custom perfumes for weddings and other events. The store is described as elegant and aesthetically pleasing, and one visitor spent hours there, so this is better suited to browsing than a rushed pickup.
Service is usually described as warm and knowledgeable, but it has not been completely consistent. A few visitors reported being ignored or refused help with perfume mixing, so clarify what can be blended before committing to a purchase.