Plant-based
The New York plant-based burger is a standout vegan choice, and the build-your-own option suits fussy eaters.
Jumeirah Beach Residence
Pickl JBR is a burger and fried-chicken restaurant in Jumeirah Beach Residence, with dine-in and delivery available. Reviews point to the New York plant-based burger, chicken sando, fresh beef burgers and ice cream desserts as reasons to consider it.
Source: Google Maps
The New York plant-based burger is a standout vegan choice, and the build-your-own option suits fussy eaters.
Several reviews praise hot, fresh beef burgers, especially the BBQ Bacon Cheeseburger and New Yorker.
Some visitors received their food in under 10 minutes, making it useful for a fast meal when service is running smoothly.
The chicken sando gets strong reviews for fresh batter, flavour and adjustable heat.
The ice cream donut sandwich and milkshakes give the menu a substantial sweet finish.
The branch has indoor seating, outdoor seating and a large terrace for cooler weather.
One review specifically recommends it for families, with burgers, fries, tenders and milkshakes for children and adults.
These items at Pickl JBR got the most positive mentions in user reviews. Check them out!
“The Chicken sando was delicious, quality was amazing, and the vibe of the store was just perfect!”
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“The Chicken sando was delicious, quality was amazing, and the vibe of the store was just perfect!”May 2026
“Tried the chicken sando this time and it didn’t disappoint.”December 2025
“Out of the four burgers we ordered, only one truly stood out, the BBQ Bacon Cheeseburger. It was packed with flavor and something we all genuinely enjoyed.”
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“Out of the four burgers we ordered, only one truly stood out, the BBQ Bacon Cheeseburger. It was packed with flavor and something we all genuinely enjoyed.”June 2026
“I highly recommend the BBQ Bacon cheeseburger.”November 2025
“Food was very tasty, had a new yorker burger and it tasted fantastic.”
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“Food was very tasty, had a new yorker burger and it tasted fantastic.”August 2024
“We had New Yorker and the Jeff and both were delicious.”November 2025
“I got the buffalo sando, messy fries and a coke. It was absolutely incredible. Will definitely go back.”
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“I got the buffalo sando, messy fries and a coke. It was absolutely incredible. Will definitely go back.”September 2024
“These burgers are amaaaazing, and chicken tenders are so good too!”
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“These burgers are amaaaazing, and chicken tenders are so good too!”February 2025
“The beef burger was tasty, but the chicken was average.”
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“The beef burger was tasty, but the chicken was average.”November 2024
“I had the Birrilia Sando, Buffalo chicken sando and The Chicken Sando meals. The food was really good and the staff is polite and helpful. Totally enjoyed the vibe and the food”
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“I had the Birrilia Sando, Buffalo chicken sando and The Chicken Sando meals. The food was really good and the staff is polite and helpful. Totally enjoyed the vibe and the food”January 2024
“I had the Birrilia Sando, Buffalo chicken sando and The Chicken Sando meals. The food was really good and the staff is polite and helpful. Totally enjoyed the vibe and the food”
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“I had the Birrilia Sando, Buffalo chicken sando and The Chicken Sando meals. The food was really good and the staff is polite and helpful. Totally enjoyed the vibe and the food”January 2024
“I got the buffalo sando, messy fries and a coke. It was absolutely incredible. Will definitely go back.”
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“I got the buffalo sando, messy fries and a coke. It was absolutely incredible. Will definitely go back.”September 2024
“It was amazing! Highly recommend to try Cesar burger, so tasty! 🫶🏼”
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“It was amazing! Highly recommend to try Cesar burger, so tasty! 🫶🏼”April 2026
“We had 2 NYC burgers, a Chicago hot dog and the new birria single for lunch today. The burgers and the hot dog were good and the fries were normal.”
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“We had 2 NYC burgers, a Chicago hot dog and the new birria single for lunch today. The burgers and the hot dog were good and the fries were normal.”January 2026
“Had the New Yorker and we tried a chicken burger. Probably the best burger I’ve ever had. I’m not kidding, it was delicious.”
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“Had the New Yorker and we tried a chicken burger. Probably the best burger I’ve ever had. I’m not kidding, it was delicious.”February 2024
“One of the best burger I had in my life. I took the chicken cheeseburger and that was delicious.”
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“One of the best burger I had in my life. I took the chicken cheeseburger and that was delicious.”March 2024
“I got the double bacon cheeseburger with spicy fries and it was all amazing.”
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“I got the double bacon cheeseburger with spicy fries and it was all amazing.”December 2025
“I tried the double beef burger with cheese, and it was very delicious even the bread was fresh and served hot.”
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“I tried the double beef burger with cheese, and it was very delicious even the bread was fresh and served hot.”January 2026
“Fries is perfectly crunchy and freshly cook the buffalo was amazing 😻 and perfect with spicy powder”
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“Fries is perfectly crunchy and freshly cook the buffalo was amazing 😻 and perfect with spicy powder”December 2025
“The service was insane they gave us free ice cream and we had so much fun and we enjoyed it so much I would recommend this restaurant”
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“The service was insane they gave us free ice cream and we had so much fun and we enjoyed it so much I would recommend this restaurant”March 2026
“We went for the ice cream donut sandwiches and they were better than we could have imagined!! not only was the donut warm and sweet, the ice cream was thick, creamy and flavourful!”
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“We went for the ice cream donut sandwiches and they were better than we could have imagined!! not only was the donut warm and sweet, the ice cream was thick, creamy and flavourful!”August 2023
“We visited last night at JBR branch for the first time, we had our ice cream shake for take away that really feels us good for hot weather.”
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“We visited last night at JBR branch for the first time, we had our ice cream shake for take away that really feels us good for hot weather.”August 2023
“Awesome plant based burgers! I've come three days in a row! If you are vegan you can't miss this place. Prudence's attention has always been very nice, and waiting time is short. The "Impossible New Yorker" is my favorite”
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“Awesome plant based burgers! I've come three days in a row! If you are vegan you can't miss this place. Prudence's attention has always been very nice, and waiting time is short. The "Impossible New Yorker" is my favorite”October 2025
“We had New Yorker and the Jeff and both were delicious.”
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“We had New Yorker and the Jeff and both were delicious.”November 2025
“Jeff burger was greasy/juicy & tasty, along with the sando fries recommend by the server@counter.”
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“Jeff burger was greasy/juicy & tasty, along with the sando fries recommend by the server@counter.”January 2024
“The New York plant-based burger in Pickl is the best vegan burger Ive tried. Meat was soft and so easy to bite. So tasty and heavy in the stomach.”
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“The New York plant-based burger in Pickl is the best vegan burger Ive tried. Meat was soft and so easy to bite. So tasty and heavy in the stomach.”April 2026
“The New Yorker cheese burger is very good, chicken Sando burgers are incredible, freshly made and battered but near no oil on the batter.”
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“The New Yorker cheese burger is very good, chicken Sando burgers are incredible, freshly made and battered but near no oil on the batter.”March 2025
“I ordered the NY cheeseburger meal which is a double patty burger with fries. It was very delicious and would definitely have again. Fries were also nice and crispy.”
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“I ordered the NY cheeseburger meal which is a double patty burger with fries. It was very delicious and would definitely have again. Fries were also nice and crispy.”October 2023
“Jeff burger was greasy/juicy & tasty, along with the sando fries recommend by the server@counter.”
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“Jeff burger was greasy/juicy & tasty, along with the sando fries recommend by the server@counter.”January 2024
“I got the double bacon cheeseburger with spicy fries and it was all amazing.”
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“I got the double bacon cheeseburger with spicy fries and it was all amazing.”December 2025
“I had the Birrilia Sando, Buffalo chicken sando and The Chicken Sando meals. The food was really good and the staff is polite and helpful. Totally enjoyed the vibe and the food”
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Review excerpts
“I had the Birrilia Sando, Buffalo chicken sando and The Chicken Sando meals. The food was really good and the staff is polite and helpful. Totally enjoyed the vibe and the food”January 2024
“The birria ‘burger’ wasn’t what I had hoped it could be and while I didn’t care for it, I’m sure someone will enjoy it.”
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“The birria ‘burger’ wasn’t what I had hoped it could be and while I didn’t care for it, I’m sure someone will enjoy it.”January 2026
“The food was just average for me because the buffalo chicken burger was quite sour and didn't taste very nice.”
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Critical review excerpts
“The food was just average for me because the buffalo chicken burger was quite sour and didn't taste very nice.”February 2026
Check prices. Before paying, compare the till total with the menu screen; one review reports a plant-based combo price mismatch.
Choose classics. If buffalo sauce is not your thing, consider the tenders or a classic burger; reviews were less positive about the buffalo burger.
Pick your heat. For the chicken sando, ask for the heat level that suits you; a reviewer found this made the sandwich work especially well.
Allow time. Although some orders are ready in under 10 minutes, allow extra time during a busy visit because one order took over 35 minutes.
Expect traffic. The outdoor seating is not directly beachside; one review describes the view as slow-moving JBR traffic.
Try dessert. Leave room for an ice cream donut sandwich or shake; both receive specific praise in the reviews.
Plan the visit
| Mon | 11:00 AM – 4:00 AM |
| Tue | 11:00 AM – 4:00 AM |
| Wed | 11:00 AM – 4:00 AM |
| Thu | 11:00 AM – 4:00 AM |
| Fri | 11:00 AM – 4:00 AM |
| Sat | 11:00 AM – 4:00 AM |
| Sun | 11:00 AM – 4:00 AM |
One diner paid nearly AED 80 for a burger, fries and drink and felt the value did not match the food or experience.
A reported order took over 35 minutes despite a seven-minute estimate, with the manager failing to come out.
Two diners found the buffalo chicken burger noticeably sour and preferred the tenders or a classic option.
A customer reported being asked for AED 72 instead of the AED 62 advertised price for a plant-based combo.
One review found the setup basic and raised concerns about the stairs and slippery flooring near the washrooms when wet.
These are customer-reported mentions, not a current price list. Prices may have changed.
plant based build your own combo
“They advertised a plant based build your own combo for 62 dirhams and then they asked for 72 dirhams”Google review · February 2026
The Bottom Line
Pickl JBR is a casual burger and fried-chicken restaurant in Jumeirah Beach Residence, with dine-in and delivery. The menu is broad enough for a mixed group: reviews highlight the New Yorker and BBQ Bacon Cheeseburgers, chicken sando, chicken tenders and plant-based burgers. The New York plant-based version is a particularly strong choice for vegans, while the build-your-own option helped one fussy eater get the combination right.
The best reports describe hot, fresh burgers, crisp fries and quick service, sometimes with food ready in under 10 minutes. The chicken sando is praised for fresh batter and the ability to choose a suitable heat level. For something sweet, reviewers enjoyed the ice cream donut sandwich, milkshakes and ice cream sando; birthday treats and complimentary ice cream were also mentioned, though these should not be assumed.
There is indoor and outdoor seating, including a large terrace, and the branch can work for families. It is not directly beachside, with one reviewer comparing the outdoor view to slow-moving JBR traffic. Service and wait times are inconsistent: one visit took over 35 minutes, and another reviewer reported a price mismatch on a plant-based combo.
Check the displayed price before paying, and consider classic burgers or tenders if buffalo sauce sounds risky.