Large showroom
A spacious store with many display units makes it easier to test and compare electronics and appliances before buying.
Sharaf DG Times Square Centre
Al Quoz
Sharaf DG Times Square Centre is a large electronics and home-appliance store in Al Quoz, with plenty of display units for comparing products in person. Reviews highlight its TV and sound setup advice, as well as its broad selection of fridges, washing machines and other appliances.
Reputation Score
4.0
★★★★☆
4,462 ratings
Source: Google Maps
The Good Stuff
Appliance advice
Customers report patient, practical help comparing appliances against their needs, dimensions and budget.
TV guidance
Reviewers found the TV team able to explain differences across Sony, Samsung and Hisense clearly.
Product variety
The showroom carries a wide range of brands and price points, including major electronics and appliance categories.
Fast checkout
One customer found the equipment purchase and bill payment process took very little time.
Ample parking
The centre has ample parking, making it more convenient for shoppers arriving by private transport.
Tips for a Better Visit
Confirm delivery. Before paying for large appliances, get the delivery date, time window and delivery partner confirmed in writing.
Check promotions. Read promotion conditions carefully and confirm rebates, exchange discounts and free gifts on the invoice.
Inspect onsite. For small electronics, ask to test the item before leaving; one buyer returned a Nintendo Switch that would not power on.
Plan transport. Use private transport if possible: reviewers found parking ample, while the nearest metro was not within easy walking distance.
Plan the visit
Practical details
Times Square Center Level 2 Between 3rd & 4th Interchange - Sheikh Zayed Rd
Al Qouz Ind.first - Al Quoz, Dubai
| Mon | 10:00 AM – 10:00 PM |
| Tue | 10:00 AM – 10:00 PM |
| Wed | 10:00 AM – 10:00 PM |
| Thu | 10:00 AM – 11:00 PM |
| Fri | 10:00 AM – 11:00 PM |
| Sat | 10:00 AM – 11:00 PM |
| Sun | 10:00 AM – 11:00 PM |
Popular Mentions
LG 65” OLED TV
An LG 65-inch OLED TV was purchased with an exchange offer, although the review reports a problem with the promised discount.
Nintendo switch 2
A customer bought a Nintendo Switch 2 but found it would not turn on after charging at home.
Dyson vacuum cleaner
Dyson vacuum cleaners appear in reviews both as a sale purchase and as a product requiring later service attention.
Polaris steamer
One reviewer described the Polaris steamer as light, easy to use and affordable.
Omnibook Oled
An HP specialist provided product insight on the Omnibook Oled laptop range.
Common Concerns
Delivery delays
Several reviews describe missed delivery dates, unclear updates and poor coordination with delivery partners.
Slow repairs
Warranty and service cases sometimes took weeks, with customers waiting for parts or updates without a clear completion date.
Opening fees
Customers reported substantial charges or deductions after opening boxes to inspect or test products.
Promotion disputes
Reviews mention advertised rebates, exchange discounts and free items not being honoured as expected.
Limited microphones
The microphone selection was described as limited, with a condenser microphone unavailable during one visit.
Customer-reported prices
These are customer-reported mentions, not a current price list. Prices may have changed.
nearly AED 100
blender box opening charge
“I was informed that I would be charged nearly AED 100 because the product box had been opened”Google review · June 2026
AED 195
freezer restocking fee
“After posting this review and additional customer service calls, my refund was processed with a deduction of AED 195 'restocking fee'”Google review · April 2026
450 AED
LG 65” OLED TV exchange discount
“Hi, I purchased an LG 65” OLED TV with an exchange offer, where I was clearly told I would receive a 450 AED discount for trading in my existing TV”Google review · April 2026
DXB
LOCAL
LOCAL
The Bottom Line
Sharaf DG Times Square Centre is a substantial electronics and home-appliance showroom in Al Quoz. It is useful when you want to compare products physically rather than rely on online specifications: reviews mention display TVs, laptops, fridges, washing machines and other appliances, with staff sometimes taking time to explain model differences and fit products to a home’s dimensions or budget. The strongest visits seem to be purchase-focused and supported by a good adviser.
Customers describe clear TV comparisons, appliance demonstrations and help arranging old-fridge removal or trade-ins. The showroom’s range of brands and price points is another advantage, and display models may sometimes come with discounts or bundle deals. The main caution is what happens after payment.
Multiple reviews report missed or rescheduled deliveries, unclear communication from delivery partners, delayed refunds and slow warranty repairs. Some customers also describe disputes over opened-box charges or promotional benefits, including a missing detergent gift and an advertised rebate. Confirm every offer and delivery promise on the paperwork, and inspect or test newly purchased electronics before leaving when possible.
Parking is described as ample, but public transport is less convenient because the nearest metro is not considered walkable. If you are buying a large appliance, private transport or a carefully confirmed delivery plan will make the visit easier.