Apple Deals
Reviews report competitive Apple pricing, including prices cheaper than UAE Amazon, with one next-day replacement handled quickly.
Sheeba General Trading
Bur Dubai
Sheeba General Trading is an electronics store in Bur Dubai where shoppers look for phones, Apple devices and perfumes. It is worth comparing for deals—reviews mention competitive Apple pricing, phone exchanges and a broad perfume selection—but product authenticity, model variants and after-sales support deserve careful checking.
Reputation Score
4.0
★★★★☆
640 ratings
Source: Google Maps
The Good Stuff
Phone Exchange
A customer received a good exchange price for an old phone and appreciated that the shop was less crowded.
Perfume Range
Customers describe a wide choice of branded perfumes at reasonable prices, including Hugo Boss Green and Versace Eros EDP tester.
Warranty Check
A Samsung Galaxy Buds Plus purchase was verified as original by Samsung and eligible for warranty under TRA registration.
Quick Replacement
One customer changed an incorrectly requested item the next day and says it was replaced swiftly without questions.
Longstanding Visits
Several customers describe returning for years; one says they have bought perfumes here for more than a decade.
Tips for a Better Visit
Check Variants. Ask whether an iPhone is Hong Kong, Japanese, American or another variant before agreeing to the price.
Verify Warranty. Check the device warranty and authenticity with the manufacturer before travelling, especially for unusually cheap Apple or Samsung items.
Keep Receipts. Insist on and retain the invoice: one perfume buyer was offered a refund but could not claim it without the receipt.
Compare Prices. Research a target price and compare nearby shops; one buyer found a 15 Pro Max Japan variant cheaper elsewhere.
Inspect Packaging. Check seals, included accessories and packaging before leaving, since a buyer found earphones opened and the Apple Music page missing.
Allow Extra Time. Avoid peak rush if possible, as one customer reported long waits when the shop was crowded and understaffed.
Plan the visit
Practical details
776V+8VX Meena bazar - 25C St
Al Souq Al Kabeer - Al Fahidi, Dubai
| Mon | 10:00 AM – 10:30 PM |
| Tue | 10:00 AM – 10:30 PM |
| Wed | 10:00 AM – 10:30 PM |
| Thu | 10:00 AM – 10:30 PM |
| Fri | 10:00 AM – 10:30 PM |
| Sat | 10:00 AM – 10:30 PM |
| Sun | 4:30 PM – 10:00 PM |
Popular Mentions
iPhone
iPhones are a major draw, with reviews mentioning competitive pricing, regional variants and a reported exchange deal.
Apple Watches
One customer bought two Apple Watches alongside an iPhone and iPad.
Camera
One customer bought a camera at a reasonable price and received a free bag and memory card.
Common Concerns
Authenticity Risks
Multiple reviews allege fake chargers, AirPods, earphones or perfumes, while another customer reported an iPhone becoming locked after reset.
After-Sales Issues
A customer says an iPhone locked after a factory reset and that the store stopped responding after the phone was returned from India.
Price Differences
One review reports that website prices differed from the prices quoted in-store, creating a poor buying experience.
Staff Variability
Reviews describe changing staff, uneven product knowledge and occasional unhelpful or rude service.
Long Waits
A review says the shop can become very busy and customers may wait a long time when staffing is limited.
Customer-reported prices
These are customer-reported mentions, not a current price list. Prices may have changed.
150 AED
perfume
“Bought perfume worth 150 AED”Google review · December 2019
DXB
LOCAL
LOCAL
The Bottom Line
Sheeba General Trading is a Bur Dubai electronics shop with a side that is clearly popular for perfumes. Customers come here for branded fragrances such as Hugo Boss Green, Versace Eros EDP testers and a broad selection of watches. Phone shoppers also compare iPhones, Apple Watches, iPads and accessories, with reviews mentioning competitive pricing and a useful old-phone exchange.
The buying experience is uneven. Some customers describe polite, helpful staff, quick replies and even a next-day replacement; others report changing staff, weak product knowledge, rude interactions and long waits when the shop is busy. Prices are worth checking carefully too: one review says Apple items were cheaper than UAE Amazon, while another found a 15 Pro Max Japan variant cheaper at a nearby shop.
The biggest caution is authenticity and after-sales support. Positive evidence exists—a Samsung service centre reportedly verified Galaxy Buds Plus as genuine and warranty-eligible—but several customers allege fake MagSafe chargers, AirPods, earphones or perfumes. Another reported an iPhone locking after a factory reset and said follow-up stopped.
Before paying, confirm the phone’s regional variant, warranty and serial details, inspect packaging, and keep a tax-paid invoice or receipt. If ordering online, confirm the item is actually in stock first.