SOSHRU.

Founded by Shruti Nijhawan, Soshru is a contemporary fashion brand dedicated to making beautifully crafted pieces accessible to all women. The ethos is sophisticated femininity and effortless cool. The brand’s signature is affordable statement pieces and effortless essentials, crafted with luxurious sensibilities. The collections illustrate a pure reflection of the founder’s learnings at Parsons school of design, New York and her experiences from the streets of New York to the glitz of the Middle east. The collections are centered around creating a sophisticated modern wardrobe built on the principles of timelessness and uncompromising quality.