On-site roasting
Coffee is roasted at the shop, giving the visit a clear roastery feel and letting customers buy freshly roasted beans.
Al Quoz - Al Quoz Industrial Area 4
SURGE is a speciality coffee roastery in Al Quoz - Al Quoz Industrial Area 4, where customers can drink coffee roasted on-site or buy beans for home. Reviews especially highlight the flat white, cold brew and distinctive industrial-Art Deco setting.
Source: Google Maps
Coffee is roasted at the shop, giving the visit a clear roastery feel and letting customers buy freshly roasted beans.
The flat white is repeatedly praised; one customer described it as a smooth, flavourful cup served quickly by a pleasant barista.
The interior combines an Art Deco look with an industrial atmosphere, including a Cadillac and large grinders inside.
The café works for a quiet coffee, chat or informal meeting; one group even played chess during its visit.
Cold brew is a recurring recommendation, including from customers who specifically visited for the roastery's cold drinks.
Reviews describe the staff and baristas as welcoming, kind, pleasant and quick.
You can take the coffee home: one visitor bought a bag of the light blend for drip brewing.
Check milk. Ask about milk alternatives before ordering if you need almond, oat or coconut milk.
Request hotter. Ask for a hotter drink if needed; one review says the coffee is brewed less hot to bring out its flavour.
Allow time. Give yourself extra time to find the café, as construction has made access difficult for some visitors.
Plan parking. Check your parking plan before arriving; a visitor specifically flagged parking as something the café should improve.
Try Kascara. If you want a less usual drink, try Kascara, which one reviewer made their regular order.
Buy beans. Consider taking beans home for drip brewing; one customer bought the light blend after enjoying the roastery.
Plan the visit
A named latte that one customer enjoyed.
A distinctive drink that became one reviewer's regular order.
A customer favourite from El Salvador.
A recommended iced latte variation.
One visitor described the cortado as one of the best they had tasted.
One visitor found only normal milk available, with no almond, oat or coconut alternatives for a cappuccino.
The seating looks inviting but may not be comfortable enough for longer stays or extended conversations.
The industrial-area location can feel isolated, and construction has made reaching the café harder at times.
Parking has been a recurring practical frustration for some visitors.
One customer felt the coffee cups were small and considerably more expensive than comparable options.
The Bottom Line
SURGE is a speciality coffee roastery in Al Quoz - Al Quoz Industrial Area 4, built around coffee roasted at the shop. It is worth considering if you want a more coffee-focused stop than a standard café: reviews call out the flat white, cortado, iced latte and cold brew, while one customer bought freshly roasted beans for home. The Oriental Latte and Kascara are two named drinks for anyone looking beyond the usual menu.
The setting is a big part of the visit. Customers describe a quiet, relaxed space with an Art Deco look against the industrial surroundings; there is even a Cadillac and large grinders inside. One group played chess, and another said it could work for a meeting.
Staff are generally described as welcoming, pleasant and quick. The roastery itself makes a visit feel distinct, rather than just a coffee pickup. There are practical trade-offs.
The location can feel isolated, construction has made access difficult, and parking has drawn complaints. Seating may not be comfortable for a long conversation, and one visitor found only normal milk rather than alternative milks. Another thought the cups were small for the price.
Coffee is sometimes served less hot to preserve flavour, so ask for it hotter if that is your preference. Reviews also disagree on the beans: many praise the aroma and roasting, while one buyer found four bags flat and unremarkable.