Fast installation
One customer said the eLife application, installation and follow-up happened on the same day, with service checked across the house.
Ideacorp General Trading L L C
Hor Al Anz
Ideacorp General Trading L L C is a telecommunications service provider in Hor Al Anz that helps customers arrange Etisalat connections, including eLife and broadband plans. Reviews highlight fast setup and patient explanations, while also stressing the need to verify offers and representative details carefully.
Reputation Score
3.9
★★★★☆
185 ratings
Source: Google Maps
The Good Stuff
Clear contracts
Several reviews describe plans, contract terms and conditions being explained before signing, helping customers understand what they were taking.
Quick connections
Reviews mention rapid help with new connections, including one installation completed within 30 minutes of the call.
Patient guidance
Customers report that staff took time to explain options and processes to people who were not technically confident.
Home support
Some customers received help from application through installation at a flat or villa, rather than handling the process alone.
Plan matching
A review says the representative recommended a package based on the household’s requirements rather than simply presenting one option.
Tips for a Better Visit
Check identity. Confirm whether the caller represents Ideacorp or Etisalat before sharing details or accepting an offer.
Request documents. Ask for the full offer, upload speed and router details in writing before agreeing to a connection.
Read contracts. Have every plan term and condition explained before signing, especially where a new connection replaces an existing one.
Compare channels. If an offer sounds unclear or unusually urgent, compare it with Etisalat directly before proceeding.
Confirm installation. Get the installation timing and follow-up contact in writing, then check that messages are answered if the appointment slips.
Plan the visit
Practical details
Zakhir Business Center - Office M-05
Hor Al Anz East - Deira, Dubai
| Mon | 10:00 AM – 7:00 PM |
| Tue | 10:00 AM – 7:00 PM |
| Wed | 10:00 AM – 7:00 PM |
| Thu | 10:00 AM – 7:00 PM |
| Fri | 10:00 AM – 7:00 PM |
| Sat | 10:00 AM – 7:00 PM |
| Sun | Closed |
Popular Mentions
broadband connection
Reviews describe assistance with setting up a broadband connection, including explanations of options and next steps.
WiFi plans from Etisalat
Customers mention detailed explanations of Etisalat WiFi plans to help match a plan to their needs.
Common Concerns
Persistent calls
Multiple reviewers complain about repeated marketing calls, including calls that continued after they had declined service.
Offer disputes
Reviews allege that advertised promotions or cashback were not honoured, creating extra cost, time and follow-up work.
Identity confusion
One customer said a caller presented herself as being from Etisalat, then later acknowledged she worked for Ideacorp.
Slow follow-up
A customer reported that a promised installation did not happen and that the agent stopped answering calls and WhatsApp messages.
Confusing calls
One review describes receiving calls from different agents and struggling to understand which information or next step was correct.
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The Bottom Line
Ideacorp General Trading L L C is a telecommunications service provider in Hor Al Anz focused on Etisalat-related connections and plans. Customers use it to arrange an eLife plan, a broadband connection or WiFi service, with some reviews describing help from application through home installation. The clearest strength is hands-on guidance: reviewers say plans, contract terms and technical details were explained, and one customer reported a connection completed within 30 minutes of calling.
The experience is not consistent. Several customers praise quick installation, package advice and patient explanations, but others describe persistent marketing calls, conflicting information and poor follow-up after complaints. One review alleges that a caller initially presented herself as being from Etisalat, while another says promised upload speeds changed from 500–750 Mbps to 300 Mbps.
There are also complaints about promotions that did not exist and a reported 350-dirham cashback dispute. If you proceed, ask for the complete offer in writing, including speed, router, contract terms and any cashback. Verify who is contacting you and compare the proposal directly with Etisalat before sharing personal information or signing.
This is especially important if you already have an active connection, since one customer said an unnecessary new connection led to charges on both services.