Prescription checks
Eye exams are described as quick and precise, with technology used to refine prescriptions and improve comfort.
Optifashion - Dubai Mall
Downtown Dubai
Optifashion is a sunglasses and eyewear boutique in Downtown Dubai, with eye exams, prescription glasses and contact lenses alongside fashion-led frames. Reviews highlight precise prescription checks, a broad selection including niche brands, and practical help such as fast repairs and quick delivery.
Reputation Score
4.8
★★★★★
113 ratings
Source: Google Maps
The Good Stuff
Frame selection
Customers mention a wide choice of branded, luxury and niche frames, including models that can be difficult to find elsewhere.
Helpful fitting
Staff have helped shoppers find frames for wider faces and tested lenses outside in real-life conditions before delivery.
Fast turnaround
Several reviews mention speedy preparation, including glasses ready the next day and a prescription order completed within 24 hours.
Free repairs
The shop has repaired broken glasses quickly and, in one review, fixed them without charging a service fee.
Branded eyewear
A customer praised the quality, comfort and fit of Dolce & Gabbana eyeglasses bought at the store.
Tips for a Better Visit
Ask pricing. Ask for a better price or current offer before paying; one review specifically recommends negotiating.
Check lens costs. If buying frames and lenses together, compare the lens quote with official or duty-free pricing first.
Mention urgency. If you need glasses quickly, explain your deadline: one customer had them prepared and delivered within 24 hours.
Bring a reference. For a hard-to-find replacement, bring an old photo or reference image; a customer found the right sunglasses from a blurry photo.
Request testing. For prescription lenses, ask whether you can test them outside; one review says this helped assess how they felt in real conditions.
Ask about repairs. Bring damaged frames in for an assessment before replacing them, as reviews describe fast and sometimes free repairs.
Plan the visit
Practical details
Dubai mall Level G
Burj Khalifa - Downtown Dubai, Dubai
Popular Mentions
Matsuda
Matsuda is mentioned as one of the exclusive brands available at the shop.
Cutler & Gross
Cutler & Gross is highlighted as a brand the reviewer could not find elsewhere.
Contact lenses
Customers mention help selecting contact lenses and a first-time fitting experience.
Ray-Ban Meta glasses
A customer specifically asked whether Ray-Ban Meta glasses were available for sale.
Common Concerns
Lens pricing
Some customers considered the lenses substantially overpriced, with one reporting more than triple the price for store-supplied lenses.
Own lenses
One review says the shop refused to fit customer-provided lenses into a frame bought there unless store lenses were purchased.
Refund policy
A customer reported being refused a refund for a frame and being told this was due to a no-refund policy.
Price comparison
A review says prices were higher than official stores, European retailers and duty-free outlets.
Contact lenses
One customer questioned a sale price for a 30-piece contact-lens pack after comparing it with prices in Europe.
DXB
LOCAL
LOCAL
The Bottom Line
Optifashion is a sunglasses and optical eyewear shop in Downtown Dubai where you can browse branded frames, book an eye exam, order prescription glasses or arrange contact lenses. Reviews are especially positive about the precision of the eye testing, the variety of frames and the level of personal guidance when choosing a fit. The selection ranges from mainstream luxury names such as Dolce & Gabbana to niche labels including Matsuda and Cutler & Gross.
There is also interest in newer products such as Ray-Ban Meta glasses. For prescription shoppers, reviewers describe staff checking prescriptions carefully, testing lenses outside in real-life conditions and delivering completed glasses promptly; one customer received theirs the next day, while another had a 24-hour deadline met. Repairs are a useful reason to stop in even if you are not shopping for a new pair.
Customers report broken or badly damaged sunglasses being fixed quickly, including one repair completed free of charge. The main caution is pricing: some reviews say lenses cost considerably more than official, European or duty-free stores, and one customer disputed the policy around fitting outside lenses and refunds. Ask for the full lens cost, compare it, and check current offers before committing.