Grocery variety
The supermarket carries a broad range of groceries, including fresh meat, fruit and vegetables, plus a separate pork section for non-Muslim shoppers.
New Safestway Cafe & Supermarket | Jumeirah Village Triangle ( JVT )
Jumeirah Village Triangle
New Safestway Cafe & Supermarket in Jumeirah Village Triangle is a grocery shop with an Arabic and Western cafe upstairs. Reviews highlight newly baked breads, cappuccino, Lebanese dishes and shisha, while the business description also notes plant-filled surroundings and waterfront views.
Reputation Score
4.0
★★★★☆
2,404 ratings
Source: Google Maps
The Good Stuff
WhatsApp ordering
One customer reports prompt WhatsApp delivery and says staff provide product visuals while taking orders.
Upstairs bakery
The upstairs section is noted for newly baked breads, with a cafe serving cappuccino.
Arabic flavours
Reviews mention authentic Lebanese and Arabic food, including grilled dishes, vine leaves, falafel and baklava.
Relaxed setting
Customers describe a pleasant ambience, with shisha and views associated with the waterfront and Marina Walk reviews.
Tips for a Better Visit
Confirm delivery. If ordering groceries, confirm the delivery window before paying; one customer waited over two hours despite choosing the first slot.
Try WhatsApp. WhatsApp may be worth trying for grocery orders, as one regular customer received prompt delivery and product photos there.
Check produce. Inspect fruit and vegetables before completing the shop, since reviews specifically flag freshness, quality and value in those sections.
Visit upstairs. For the cafe side, head upstairs if you want the newly baked breads and cappuccino mentioned by a regular customer.
Allow time. Allow extra time for cafe service, especially with larger groups; one review describes very slow service for a large party.
Ask about shisha. If shisha is your priority, ask about current charcoal-change timing, as one customer said a delayed change caused the flavour to burn.
Plan the visit
Practical details
Annex of, Al Khail Plaza
Al Barsha South Fifth - Jumeirah Village Triangle, Dubai
| Mon | 7:00 AM – 11:55 PM |
| Tue | 7:00 AM – 11:55 PM |
| Wed | 7:00 AM – 11:55 PM |
| Thu | 7:00 AM – 11:55 PM |
| Fri | 7:00 AM – 11:55 PM |
| Sat | 7:00 AM – 11:55 PM |
| Sun | 7:00 AM – 11:55 PM |
Popular Mentions
Mutabal
One delivery customer singled out the mutabal, despite usually disliking smoked eggplant.
Turkish coffee
A cafe review mentions Turkish coffee as a favourite alongside the food.
Indoor shisha
Customers mention indoor shisha as an available option, with one review giving a starting price.
Common Concerns
Late delivery
Multiple customers report major delivery delays, including orders arriving more than two hours late or nearly three hours late.
Checkout pricing
One shopper says the price increased at checkout compared with the displayed price and found the response unprofessional.
Produce quality
Reviews criticise the vegetable section as fresh-looking inconsistently, overpriced and sometimes poor quality; fruit quality was also questioned.
Order problems
A delivery review describes receiving only half the groceries, without change, after waiting two hours.
Service inconsistency
Cafe reviews range from friendly, helpful service to slow attention, delayed extras and staff becoming less polite after a manager change.
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The Bottom Line
New Safestway Cafe & Supermarket is a practical Jumeirah Village Triangle stop for groceries with a cafe component upstairs. You can shop for everyday items, pick up newly baked breads, order a cappuccino, or sit down for Arabic food and shisha. Reviews also mention fresh meat and a separate pork section for non-Muslim shoppers.
The strongest cafe comments focus on Lebanese flavours, including vine leaves, falafel, grilled dishes, mutabal and hummus. The setting is another draw: customers describe a pleasant ambience and, in the older Marina-related reviews, attractive waterfront views. Shisha was also a recurring part of the dining experience, though service speed was not always consistent.
For supermarket shopping, the range and prices receive positive comments, but produce deserves a closer look. Several customers reported bland or poor-quality fruit and vegetables, while one described fish and chicken as not fresh. Delivery is the biggest practical risk: reported problems include two-to-three-hour waits, missing items, app cart issues and arriving without change.
If you need groceries urgently, confirm availability and timing before ordering. For the cafe, allow extra time during busy visits, particularly with larger groups.